Nikko AM Raising the Sun

CLIENT

Nikko AM

PROJECT

Print Campaign

With Japan recovering from a long economic slump, Nikko AM’s brief to us was to get investors excited about Japan again. We presented our solution in the wonderfully communicative graphic style of Manga!

Working together with Nikko AM, we crafted the story of a resurgent Japan. The result was two lovingly conceived and illustrated booklets that distilled complex economic facts in a bite-sized, engaging way. The well-received effort was later extended to a series of full-page ads in The Straits Times.