#askinnivate LinkedIn Campaign
CLIENT
INNIVATE
PROJECT
Design, Copywriting, Digital Campaign
INNIVATE were looking to position themselves as louvre specialists in Singapore and the Asia region. We worked with them to conceptualise a targeted LinkedIn campaign.
In appealing to built environment specialists, INNIVATE needed a two-pronged approach. A series of posts and sponsored ads highlighted in-house capabilities, past projects and products, building brand awareness. Concurrently, a two-step InMail blast went out to a curated list of industry professionals, crafted to address their specific pain points. In both approaches, we ended off by inviting specialists to #askinnivate, reinforcing their position as The Louvre Experts.
